Real snow, a sledding hill in Memorial Park, an all-day downtown winter village with shopping and music, and the city’s official tree lighting at 6 PM — Sierra Madre’s full small-town holiday season packed into a single Saturday.

Each December, downtown Sierra Madre transforms Kersting Court — the plaza at Sierra Madre Boulevard and Baldwin Avenue — into a Winter Village Festival that runs all day and caps with the city’s official tree lighting in the evening. The whole community shows up; the village commits to being a village for a Saturday.
The day fills Kersting Court with vendors, music, mistletoe, and visits from holiday characters, while nearby Memorial Park turns into the snow-play and sledding zone for the kids. The festival hours stretch from midday to evening, with the tree lighting at the evening’s anchor.
For a town under 11,000 people, this is one of the most thoroughly community-built holiday events in the San Gabriel Valley — organized by the Chamber and the Rose Float Association, sponsored by the businesses along Sierra Madre Boulevard, attended by everyone in town. The festival’s small-town character is the point, not a marketing line.
At Kersting Court, 1 Kersting Court in downtown Sierra Madre, with the snow play and sledding hill in nearby Memorial Park. The whole downtown participates.
The tree lighting is at 6:00 PM each year, after the daytime festival hours. The festival itself typically runs from midday to about 8:00 PM.
Yes. Real snow is trucked in each year for a sledding hill and snowmen in Memorial Park — a short walk from the main festival in Kersting Court.
Yes. Both Santa and Mrs. Claus make appearances, along with the Grinch and a Snow Princess. The characters move through the day, so ask vendors or the program when each is on if you want a specific photo.
Anywhere along Sierra Madre Boulevard outside the closure zone, or in the residential streets surrounding downtown. The village is small enough to walk in from several blocks back.

Kersting Court is the small plaza at the intersection of Sierra Madre Boulevard and Baldwin Avenue — the heart of downtown Sierra Madre. The historic downtown stretches a few blocks in each direction with restaurants, boutiques, and intact early-20th-century commercial frontage. Sierra Madre itself — tucked against the San Gabriel Mountain foothills, with a population under 11,000 — has the unhurried foothill-town character that’s central to its identity, and Kersting Court is where the city visibly gathers.
Southern California’s holiday lights and festive outings are pure magic — but nothing compares to Santa Claus himself stepping through your own front door. House of Kringle brings a real-bearded, professionally trained Santa to homes and gatherings across SoCal for an intimate live visit your family will treasure for years.